Privacy Policy

We protect your personal information…..

American Ruckus ( is committed to protecting your privacy rights. It is the policy of American Ruckus to limit the collection of your personal information and protect the personal information it collects and maintains.

We adhere to the following principles in connection with the collection, use and sharing of your personal information:

We do not collect home, business, or email addresses or account information from people who simply browse the our website, but it does automatically collect certain information from website visitors. The American Ruckus website consists of a primary domain and several sub-domains and is referred to collectively as “Website.” American Ruckus only collects your personal information if you voluntarily provide it to us through email, registration forms, or surveys. American Ruckus does automatically collect some information from each visitor to its Website, including the domain name or Internet Protocol address that relates to the machine used to access the Website, the type of browser and operating system used, and the date and time when you visit the Website. American Ruckus may also automatically collect information about your interaction with American Ruckus Website, mobile application and services. For example, it may use analytics tools on its Website to retrieve information from your browser, including the website you came from, the search engine(s) and the keywords you used to find American Ruckus Website, the pages you view within American Ruckus Website, your browser add-ons, and your browser’s width and height. This automatically-collected information is not subject to disclosure under the California Public Records Act.

This Website use “cookies” and “anonymous identifiers” to help personalize your online experience and to collect usage statistics. Cookies store your site usage, preferences and user information, which will facilitate the future implementation of personalization and provide American Ruckus with valuable information for site and application improvements. Anonymous identifiers are random strings of characters that are used for the same purposes as a cookie on platforms, including certain mobile devices, where cookie technology is not available.

Cookies used by American Ruckus are encrypted and cannot be used to run programs or deliver viruses to your computer.

American Ruckus uses session cookies when you visit and search informational content on American Ruckus Website. Session cookies do not contain user information, will not transmit any personal information to the Lottery, and are deleted automatically when the browser window closes or within 24 hours, whichever occurs first.

American Ruckus also uses persistent cookies, which you must manually delete. For example, the Lottery uses persistent cookies to collect username and language setting information.

American Ruckus also may permit third party analytics providers, such as Google Analytics to use cookies and anonymous identifiers to collect and process certain non-personally identifiable information. For example, Google Analyitcs may collect and process information such as how often users visit the Website and, what pages they visited.

You have the ability to accept or decline cookies. Most web browsers automatically accept cookies, but you can modify your browser setting to decline cookies if you prefer.

If you choose to accept cookies, you also have the ability to later delete cookies that you have accepted. For example, in Internet Explorer 10 you can delete cookies by selecting “Tools,” “Safety,” “Delete browsing history,” “Cookies” and “Delete.” Each browser may provide a different way to delete cookies. If you choose to delete cookies, any settings and preferences controlled by those cookies will be deleted and may need to be recreated when you next access the Website. American Ruckus prohibits on its Website any third party web beacons that collect or access your personal information.

Physical Location

Location information will not be collected without your consent. American Ruckus may use and store this information, in combination with other location-based information (such as IP address), to provide requested location services (e.g., identification of nearby Retailers) and to deliver enhanced location based services and other content. You may withdraw your consent to the collection of your location information at any time by disabling or changing the related functionality or setting as provided in your mobile device.

American Ruckus uses information security safeguards. American Ruckus takes reasonable precautions to protect personal information it collects from loss, unauthorized access, illegal use, and unauthorized disclosure. American Ruckus uses Secure Socket Layer (SSL) encryption software to protect the security of individuals’ personal information during transmission of such information through American Ruckus Website. American Ruckus takes reasonable security measures to protect your personal information in storage. American Ruckus’ staff is trained on procedures for the management of personal information, including limitations on the release of information. Access to personal information is limited to those members of American Ruckus staff and contractors whose work requires such access. American Ruckus conducts periodic reviews to ensure that proper information management policies and procedures are understood and followed.

  • Comply with legal process;
  • Enforce the Terms of Service for American Ruckus Website;
  • Respond to claims that Content violates the rights of third parties;
  • Respond to your requests for customer service, or
  • Protect the rights, property, or personal safety of the American Ruckus, its users, and the public.

American Ruckus will provide additional information about this privacy policy if requested. If any individual has further questions about American Ruckus privacy policy, they are encouraged to contact us via email at privacy at American ruckus dot us.

Effective Date: October 7, 2015